The Balmain brand was founded in 1945 by fashion designer Pierre Balmain creator of a style based on luxury and exquisite fabrics firmly believing that the dress was like an architectural work to built to enhance the beauty of the wearer. After many illustrious successors such as Erik Mortensen, Oscar de la Renta and Christophe Decarnin, the creative direction of the French house in 2011 is now under the direction of the young talented Olivier Rousteing who has been able to reinterpret the stylistics elements of the house with contemporary elegance by adding a slight touch of rock that has made unique his creations.

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